Irdeto Unveils Mobile App Protection Service

PRESS RELEASE

BLACK HAT, LAS VEGAS – 5 August 2019 – Irdeto has announced Trusted Software, a new service designed to offer optimal flexibility and efficiency to developers and organizations facing today’s cybersecurity challenges. Hosted in the cloud, Trusted Software automates iOS and Android app protection with a simple drag-and-drop interface. Optimized with machine learning, the new service provides organizations with assurance that apps are provided with expert-level protection against hackers and cyberthreats.

The Internet of Things and “appification” have spawned digital disruption across a multitude of industries, making devices and applications that organizations implement or develop a target for hackers. In fact, a recent Irdeto survey found that 80% of organizations in transport, manufacturing and healthcare have experienced a cyberattack on their IoT devices in the past 12 months. Despite this clear recognition of vulnerabilities, many organizations struggle to find the staff, expertise or budget to properly secure applications. Irdeto Trusted Software addresses that challenge by automatically protecting applications from hackers trying to copy or clone apps, reverse engineer intellectual property or steal credentials, services and critical data. 

Unlike other solutions on the market, which typically require cybersecurity expertise to configure, build and apply proper protection, Trusted Software takes app-store-ready applications as a starting point. Trusted Software then returns a protected application that is ready for posting to the app store, eliminating the need for the organization to spend time or resources securing mobile apps. The new service also prevents organizations from needing to develop or hire the necessary skillsets to ensure proper cybersecurity of mobile apps is obtained.

“We recognize that businesses today have to balance many different priorities when it comes to cybersecurity,” said Jaco Du Plooy, Vice President of IoT Security, Irdeto. “We also realize that many organizations do not have the staff, budget or resources to protect every application that they either develop or use. That’s where we come in. With Irdeto Trusted Software, we eliminate the need for organizations to secure their own applications, leaving that process to us. Using Machine Learning to identify and target critical code that requires protection, our new solution provides protection that can be applied by the app developer, without any special expertise, in no time at all.”

As a key component of Cloakware® Security Services, Trusted Software is based on a pay-as-you-go model with automated SaaS delivery, offering customers total flexibility. The new service follows the successful launch of Trusted Telemetry, the only solution that delivers reliable information on security events in real-time to provide early warning of cyberattacks. In tandem, the two services provide premium protection and real-time knowledge of cybersecurity events to enable quick and effective security. In addition, customers may also leverage additional Irdeto Cyber Services, including a Threat Risk Assessment for organizations looking to better understand cybersecurity vulnerabilities.

Irdeto will showcase its new Trusted Software service at Black Hat USA 2019 from August 7-8. To learn more, stop by our booth (#1616). For more information on Trusted Software, please visit: https://irdeto.com/trusted-software/

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About Irdeto

Irdeto is the world leader in digital platform security, protecting platforms and applications for video entertainment, video games, connected transport and IoT connected industries. Irdeto’s solutions and services enable customers to protect their revenue, create new offerings and fight cybercrime. With 50 years of expertise in security, Irdeto’s software security technology and cyberservices protect over 5 billion devices and applications for some of the world’s best-known brands. With a unique heritage in security innovation, Irdeto is the well-established and reliable partner to build a secure future where people can embrace connectivity without fear. Please visit Irdeto at www.irdeto.com.