DigitalPersona Releases DigitalPersona Personal 4.0 Security Software

PRESS RELEASE

REDWOOD CITY, CALIF., November 19, 2008 - DigitalPersona, Inc., the leader in fingerprint identity solutions, today announced DigitalPersona Personal 4.0, an easy-to-use identity protection suite for individuals, family members and business users. DigitalPersona Personal 4.0 is the first identity protection suite to use biometrics, letting people use their fingerprints to access online accounts - including email, banking, shopping, and other Web sites - to provide a critical, additional layer of security against identity theft. The patent-pending software also provides optional protection for people's personal files, photographs, financial records and other sensitive information. DigitalPersona Personal 4.0 supports swipe-style sensors built into notebook computers as well as add-on peripherals such as the company's new U.are.U(r) 4500 line of high-performance touch readers.

"Identity theft is continuing to rise worldwide, and in these tough economic times identity protection is more important than ever," said Jim Fulton, vice president of marketing at DigitalPersona. "With DigitalPersona Personal 4.0, fingerprints ensure that only the right individual can access accounts. This adds to the security offered by tools like anti-virus and provides a natural way for people to be safer online."

DigitalPersona Personal 4.0 is the latest release of DigitalPersona's line of consumer software that has been pre-loaded on millions of PCs worldwide by major computer manufacturers. This new version offers:

* Protected access to the PC and online accounts - for safer email, banking, shopping and Web use.

* At-a-glance identity protection monitoring - providing users with best practices to stay safe online.

* Safe and easy sharing of PCs with friends, co-workers and family.

* Optional file protection with powerful encryption technology for sensitive documents or folders.

DigitalPersona Personal 4.0 runs on Windows XP and Windows Vista and can be used on biometrically-enabled notebook computers and on PCs with add-on fingerprint peripherals. The software can be purchased with a swipe-style fingerprint reader, the type commonly built into notebooks, or with the company's new U.are.U 4500 high-performance touch reader. The U.are.U 4500 offers unmatched accuracy and reliability for power users and ease of use for families and groups of people who share computers. It has a sleek, compact design that conserves desk space and has a modern blue glow.

Pricing and Availability

DigitalPersona Personal 4.0 is available now from the company's Web site at www.digitalpersona.com/personal. As a special launch promotion, users can purchase the software for $29.95 USD and receive a swipe-style fingerprint reader at no additional charge (a $25 USD value). DigitalPersona Personal 4.0 may also be purchased with the new U.are.U 4500 reader for $69.95 USD. Current DigitalPersona Personal users may purchase a software upgrade to version 4.0, priced for a limited time at $14.95 USD. The optional File Protection add-on package may be purchased from within the new DigitalPersona Personal software for $12.95 USD.

About DigitalPersona

DigitalPersona, Inc. is the leading provider of fingerprint identity solutions for consumers, enterprises and custom application developers. The company offers software and hardware that protects people and businesses by enabling them to control their digital identities. For end users, DigitalPersona provides strong identity protection that's uniquely easy to use; the company's business solutions help organizations address growing security, compliance and loss prevention demands. DigitalPersona's award-winning technology has been used worldwide by over 90 million people, and its solutions are offered by market-leading manufacturers such as HP, Dell, and Microsoft. For more information contact DigitalPersona, Inc. at +1 650.474.4000, or visit www.digitalpersona.com.